Donna Banner CEO

A Boutique Management Agency For On Camera Lifestyle Experts & Influencers

Swoon Talent

Lifestyle Experts Dream of Being on TV?​

Swoon Talent

Producers & Brands Looking for Stars?

Swoon Talent

We Bring Talent, Media & Brands Together!

DONNA BENNER CEO
Multi-Emmy® Award Winning
National Talk Show Producer

WE MAY BE A SMALL LIFESTYLE AGENCY, BUT WE’RE MAKING A BIG IMPACT!

Swoon Talent is a management agency for established and aspiring on-camera health, culinary and lifestyle experts. Created by a TV producer for TV producers, our platform and personal services helps maximize your national exposure, fine-tune your brand and nurture your talents. We bridge the gap between you and the media.

Emmy® Award winning national talk show producer and Swoon Talent founder Donna Benner has leveraged more than three decades of national television experience to benefit hundreds of lifestyle experts and influencers.

Donna’s success and expertise in the TV business makes it possible to open doors for top-notch on-camera health and wellness, lifestyle experts, bloggers, vloggers, hosts and influencers. Chefs, home cooks, DIYers, interior designers, celebrity stylists, beauty gurus, fitness trainers, gardeners, child care, travel experts and more in the lifestyle space is our speciality. We’re in the business of maximizing your exposure to get you noticed and discovered by the entertainment industry and brands.

What TV Heavy Hitters Say About Donna Benner

  • In the world of TV/media, Donna Benner is in the forefront of multimedia innovation! She leaves no stone unturned in the pursuit of accomplishing her creative vision. She is one of the most talented & hardworking producers I’ve had the privilege of working with.

    CHRISTINA DEYO

    Eight-Time Emmy® Award winner, Food Network, Martha Stewart Living Omnimedia Martha Stewart Show, Rosie O’Donnell Show, Sally Jessy Raphael Show
  • I’ve known Donna for 25 years & she has an incredible instinct for spotting & grooming on-air talent. I’m a Network TV Executive in Los Angeles responsible for procuring talent and developing programs. The Swoon Talent concept is a perfect platform for producers who need to find top notch lifestyle experts. The business is a great model and tool for people in the industry to discover great talent and secure them at a moments notice. Many of my colleagues use Donna Benner’s services.

    JODI ROTH

    Senior Vice President Specials/CBS Network
  • Swoon Talent is a dream come true for casting producers. So easy to find great talent for national TV shows in a flash.

    KATIE HANCE

    Casting Producer
  • I’ve worked with Donna on 3 TV shows & she’s one of the best. Her wealth of knowledge makes her a fantastic producer, coach, teacher & mentor.

    MAURY POVICH

    Talk Show Host
  • Donna has the unique ability as a producer to simply know what an audience wants to see & then can execute it & make it great television. That’s a talent that cannot be taught. It’s pure instinct!

    BURT DUBROW

    Former Executive Producer Dr. Drew on HLN, Senior Executive Producer Daily Beast LIVE-TEGNA TV Stations
  • Donna was my first mentor in the daytime talk genre, & the knowledge & insight I gained from her is invaluable. Her keen story sense & ability to connect with talent & guests is unparalleled. She is also a dream boss who has a tremendous work ethic & inspires & encourages her staff.

    DAN STERCHELE

    Turner Broadcasting, Telepictures, ABC News, NBC Universal
  • Donna has the unique ability as a producer to simply know what an audience wants to see & then can execute it & make it great television. That’s a talent that cannot be taught. It’s pure instinct!

    JOANNA PARIDES SIMS

    Two-Time Emmy® winning Supervising Producer Rachael Ray Show
  • “I worked with Donna on several national talk shows. She is a terrific Executive Producer with an instinct for creative, audience-grabbing shows that raise the bar.”

    DEAN GORDON

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GUESTS BOOKED ON TALK SHOWS
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TV TALK SHOW EPISODES PRODUCED
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LIFESTYLE TV SEGMENTS PRODUCED
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CELEBRITIES AND AUTHORS INTERVIEWED
National Talk Show Producer Donna Benner Holding Her Emmy Award

MEET SWOON FOUNDER AND CEO DONNA BENNER

Swoon Talent founder Donna Benner is an innovative lifestyle talk show producer and lifestyle expert promoter. She has more than three decades of television experience and a knack for hand-picking, cultivating and nurturing on-camera talent. Donna has hundreds of professional contacts in the media and many long-standing relationships with television producers who trust and respect her expertise.

On the set of The Today Show

OPENING DOORS FOR LIFESTYLE TALENT

Swoon is for the lifestyle expert and lifestyle influencer looking to advance their careers. We understand how incredibly difficult it is to connect with producers at TV networks, digital channels, and production companies. Unlike other professional talent agents Donna and her team know how to package you the right way, and have the right industry connections to help get you noticed. We're a unique concept for a small lifestyle public relations agency.

Swoon Talent with Steve Harvey

A TRUSTED RESOURCE TO THE INDUSTRY

Swoon Talent is a personalized one-stop-shop for media outlets who are star hunting for lifestyle hosts, guests, correspondents, reality show contestants and retail brand spokespeople. Our boutique lifestyle talent agency makes it easy for you to select personalities by streamlining the selection process and eliminating the “fluff” with one easy click. This is a FREE service for the media and we can help cast your projects.

A Sampling of Our On-Camera Lifestyle Personalities

  • FOOD NETWORK DIGITAL – MADE FOR TWO WITH TOPLESS BAKER

    MATT ADLARD
    Baker & Cake/Pastry Artist
  • Annie Negrin

    Annie Negrin
    Dr. Annie Negrin on Today show
  • LOWE’S HOME IMPROVEMENT DIY YOUTUBE SHOW

    ASHLEY MENGWASSER
    Lifestyle Host & Reporter
  • HOME & FAMILY

    MARLENE SIMON
    Gardener
  • TODAY SHOW- KATHIE LEE & HODA

    LAUREN GREUTMAN
    Frugal Living Expert
  • CNBC MAD MONEY

    JOSH TETRICK
    Food Tech Entrepreneur - Just Food Products
  • PICKLER & BEN

    LOGAN GULEFF
    Teen Chef

Moly Argue Campos

Entertainment & Lifestyle Host

Latina influencer Eddie Zamora known as The Yum Yum Foodie travels the world in search of the coolest places to eat, drink & play- Swoon Talent

Eddie Zamora

Social Media Star/Foodie

Swoon Talent - On-camera travel expert Sandra McLemore on the streets of Paris

SANDRA MCLEMORE

International Travel Expert

Professional nanny & TV childcare expert from San Antonio, Texas Jada Rashawn of Swoon Talent

Jada Rashawn

Child Care Expert

Abby Phon

Wellness Coach & Plant Based Cook

Swoon Talent's travel expert & vegan chef Carolyn Scott-Hamilton, The Healthy Voyager

Carolyn Scott-Hamilton

The Healthy Voyager

Swoon Talent's licensed sex, dating & relationship therapist from Los Angeles, Kongit Farrell

Kongit Farrell

Licensed Sex, Dating & Marriage Therapist

Erin Palinski-Wade

Registered Dietician & Busy Mom

TV doc Annie Negrin - Swoon Talent

Dr. Annie Negrin

Ophthalmologist Dr. Annie Negrin

Chef Essi Tadrus

BBQ Pitmaster

Marlene Simon is a TV gardener & plant expert - Swoon Talent

Marlene Simon

Gardner/Horticulturist

Swoon Talent's on-air lifestyle host & Emmy award winning producer & writer Ashley Mengwasser from Atlanta

Ashley Mengwasser

Lifestyle Reporter & Producer

A Personal Look at Some of Our Lifestyle Experts

SHAY MILLHEISER

Home Renovator

Twenty-eight-year-old Shay Millheiser is a successful Texan home flipper, renovator, and high-end realtor. She’s bought, renovated, designed and sold over one hundred properties since beginning her business five years ago. Shay knows the ins and outs of the home development process, and many of her projects include full gut job renovations of neglected and rundown properties. Her unique ability to pick up a hammer and a chainsaw scored her a show on HGTV as the host of Flipping Austin.

ASHLEY MENGWASSER

Lifestyle Reporter & Producer

Ashley Mengwasser is a lifestyle, game show, entertainment host and reporter from Atlanta, Georgia. She’s also a six-time Emmy Award winning host, producer and writer. Most recently she hosed a DIY show on Lowe’s Home Improvement YouTube channel. Her newest project is host of the nationally syndicated travel show ‘Pets Welcome Here’. Her adorable Basset Hound Rosie will make her TV debut as they discover the best places to vacation with your pets.

MATT ADLARD

Topless Baker

Known as the Topless Baker, 26 year old Matt Adlard is an Internet sensation. Baking while topless, Matt has proven that he’s more than a hot guy with a buffed bod. His decadent desserts are showstoppers and Matt’s steamy YouTube tutorials have made him a social media star. With 258,759 subscribers to the Topless Baker channel and 500K followers, Matt is a talented baker and a top on-camera personality. Recently discovered by the Food Network, Matt hosts their digital and social media show “Made for Two with The Topless Baker”.

Working with Donna is Like Having Your Own Personal TV Producer

Do you need to maximize your exposure to the media and help fine-tune your brand? Please submit your credentials through our simple submission form or email donna@swoontalent.com. Swoon Founder and CEO Donna Benner personally reviews each potential client.

In addition to packaging your brand and receiving an exclusive listing on our high traffic site, Donna and her team also offer one-on-one pitching, on-camera performance coaching, PR services and talent reel production. But the first step is to tell us how fabulous you are!

Our Latest Lifestyle Experts & Influencers

  • Sandra McLemore
    International Travel Expert
  • Dr. Jennifer Simmons
    Functional Medicine
  • Chef Essi Tadrus
    Chef - BBQ Pitmaster & Food Entrepreneur
  • Abby Phon
    Health Coach & Vegan Chef
  • Molly Argue Campos
    Entertainment & Lifestyle Host

Star Studded Reviews from Our Lifestyle Experts

  • “Donna Benner was instrumental in getting me exposed to millions through Swoon Talent. She booked me on several national shows and landed me a regular spot on a daytime talk show. She’s a talented image maker and is a savvy PR and social media force.”

    DR. ANNIE NEGRIN

    Medical Expert
  • “My experience with Donna has been nothing short of amazing! She makes time to work with all of her clients carefully helping us with our brand, our message and overall goal in this industry. You not only gain exposure and amazing opportunities through Swoon Talent, you gain a mentor, a cheerleader, and a professional team with your very best interest in mind! I am incredibly thankful for Donna for tapping into a space to work with newbie experts!”

    JADA PICKETT

    Child Care Expert
  • “Donna is the consummate pro. Always there with top notch advice. She is leaps and bounds of above the rest and her knowledge of the business is unsurpassed. Working with her has been a pleasure.”

    EDDIE ZAMORA

    Foodie
  • “Donna has been our Fairy Godmother. Two months after signing with Swoon’s lifestyle talent agency my daughter and I got a TV deal.”

    SUZANNE CLARK

    TV Home Cook
  • “Swoon Talent is a game changer. Donna knows the business inside out. Her representation and direction have taken my lifestyle career to the next level. Her commitment and connections helped me land exciting network appearances. One on one critiques prove invaluable.”

    MONICA HART

    DIY Expert
  • “Donna Benner is brilliant! She knows exactly what producers are looking for. Swoon is a top-notch company who helps both producers and talent find each other in a more efficient way. I’ve been working with Donna for over 2 years and she has helped me establish my career in ways that once seemed impossible. She produced my talent reel which helped me get booked 15 times on the TODAY Show and Rachael Ray. I cannot recommend her enough!”

    LAUREN GRUETMAN

    Frugal Living Expert
  • “Donna Benner, thank you for believing in me and helping me share the MM brand with the world.”

    MARLA MERIDITH

    Food Blogger/Influencer/Cookbook Author
  • “In working with Donna for 18+ months, I have been astounded with her proactive work to help me achieve my goals. She is unrelenting in exploring new and novel routes to market my content. The times I have met with disappointment, Donna has been in my corner spinning our message and delivery mechanisms to optimize my road to success.”

    MARLENE SIMON

    Gardner